Tomorrow is a Different World
Digital Thinking Network
The DTN has been a leading specialist consultancy in scenario thinking since 1996. We provide scenario planning, strategic transformation processes, innovative learning and early warning systems to support strategic decision-making. These processes led to breakthrough strategies, new patents, and outwardly focused businesses. In recent years, the strategic initiatives, resulting from the DTN scenario planning process, facilitated Euro 400 million in additional valuation for our clients.
Scenarios are stories that could happen and surprise us. They don’t predict what will happen, but challenge our assumptions. They ask what we will do if the unexpected happens. Therefore, scenarios prepare us for the unthinkable…
Our clients are global companies and governments seeking new insights, innovation, and strategic breakthroughs for example: Nokia, Vodafone, Schlumberger, Shell, Sanoma, Rabobank, Telenor, Van Gogh Museum, KPN, City of Rotterdam, The Dutch Ministries of- Foreign Affairs, Economic Affairs, Infrastructure and Environment, etc.
Among our recent projects: The Future of Money in 2020, The Future of Learning 2015+, The Future of Education in 2020, The Future of ICT in Financial Services 2020+, The Future of Digital Civilization 2030+, The Future of Mobile Internet/Commerce, Future of Cities, Future of Governance.
Among the DTN’s unique features:
A tailor-made approach Only customized methods can create value by enhancing competitive competencies for a fast changing world.
Cutting-edge thinking and experience Cutting-edge theories grounded in 15+ years of practical business experience to trigger scenario planning learning processes that are challenging and sustainable.
Technological Innovation The DTN’s proprietary big data analytical tool the ScenarioConsole, enables a breakthrough in strategic scenario planning by building data driven scenarios based on a corpus a hundred thousand news sources. Data driven scenario thinking complements and informs traditional scenario thinking- to combine the best of both worlds.
Deep Interviews more than a decade of interviewing 300+ remarkable people from presidents to philosophers, CEOs to artists on 4 continents have given us and our clients remarkable insight into the human condition as we collectively shape the future.
Multi-disciplinary, global team. Our staff and project partners have diverse national, educational and professional backgrounds giving the DTN global scope and the facility for a multifaceted approach into a wide range of topics.
DTN has helped clients anticipate:
• a major global financial crisis (anticipated in a set of workshops in early 2006)
• a surge in oil prices to $70+ when oil was selling at $23 (2003)
• the failure of WAP and the rise of WiFi, the success of SMS and of Skype (2000/1)
• the impact of terrorism on the airline industry nine months before 9/11 (2000)
• delays in 3G telephony deployment, the emergence of TV on the web, YouTube (2002/3)
• the rise of the Internet
• the recession following the dot.com crash, etc.